Top 5 Organic Grocery Stores on 30A
Compare five organic grocery options along 30A, from 100% organic shops and farmers markets to specialty grocers and a Publix GreenWise location.
Looking for organic grocery options along 30A? Here are the top 5 spots that offer organic produce, local goods, and specialty items to support your healthy lifestyle:
- For the Health of It: Exclusively organic produce, grass-fed meats, a juice bar, and wellness services like massage therapy.
- Modica Market: A family-run market with gourmet groceries, seasonal organic options, and Southern classics.
- Coastal Rancher: Premium proteins, artisan pantry items, and locally sourced goods with a focus on quality.
- Publix at WaterColor Crossings: A convenient supermarket featuring the GreenWise organic line and prepared food options.
- Seaside Farmers Market: A vibrant community market with organic produce, prepared foods, and local artisan goods.
These stores cater to locals and visitors alike, offering high-quality groceries and supporting local producers. Whether you're cooking at home or grabbing something on the go, these markets have you covered.
Quick Comparison
| Store Name | Organic Focus | Specialty Features | Location | Hours |
|---|---|---|---|---|
| For the Health of It | 100% organic | Juice bar, massage therapy, local products | Blue Mountain Beach | Mon-Sat: 9 AM-5:30 PM |
| Modica Market | Seasonal organic | Gourmet-to-go, bakery, imported goods | Seaside | Daily: 7 AM-6 PM |
| Coastal Rancher | Premium proteins | Wagyu beef, artisan pantry items, lifestyle goods | Santa Rosa Beach | Varies, check weekly updates |
| Publix at WaterColor | GreenWise organic | Prepared foods, custom cakes, Instacart | Santa Rosa Beach | Daily: 7 AM-10 PM |
| Seaside Farmers Market | Rotating organic | Local produce, artisan goods, live music | Seaside Amphitheater | Sat: 9 AM-1 PM (Tues in summer) |
Each store offers unique options for organic and local shopping, making it easy to find what you need along the 30A corridor.
Top 5 Organic Grocery Stores on 30A Comparison Guide
1. For the Health of It
Nestled at 2217 West County Highway 30A in Blue Mountain Beach, For the Health of It has been dedicated to offering 100% certified organic produce since 1995. Here's a closer look at its organic produce selection, unique offerings, and commitment to supporting local producers.
Certified Organic Produce Availability
If you're looking for certified organic fruits and vegetables, this is the place to go. The produce department is exclusively stocked with organic options, catering to customers who prioritize quality and purity. Beyond produce, you'll find grass-fed meats, organic dairy, and a variety of specialty products designed for those with food sensitivities, including gluten-free and alternative options that can be tough to track down elsewhere along the coast.
Specialty Offerings
For the Health of It goes beyond being just a grocery store. It features a full-service juice bar and smoothie station where you can order fresh creations like The Remedy - a vibrant mix of apple, carrot, ginger, kale, spinach, lemon, and beet - or the fan-favorite Viva Verde green smoothie. There's also a well-stocked vitamins and supplements section and an on-site massage therapy clinic with six licensed therapists to help you unwind. Hungry for something quick? Prepared foods by Chef Rich, JC's Gourmet Snapper Dip, and freshly baked sourdough from Salt & Butter round out the ready-to-eat options.
Support for Local and Sustainable Sourcing
The store takes pride in its partnerships with local vendors, showcasing seasonal products that highlight the region's best. As of February 2026, you can find honey from Register Family Farms, mushrooms from Vale of Paradise, sprouts and lettuce from Legacy Greens, and kombucha from Noli South on its shelves. Other local favorites include turmeric from Golden Garden and wheatgrass from Treehouse Harvest, ensuring customers have access to fresh, regionally sourced goods. Open Monday through Saturday from 9:00 AM to 5:30 PM (closed Sundays), the store also offers a 10% discount on grocery and juice bar purchases through Discover 30A.
2. Modica Market
Nestled at 109 Central Square in Seaside, Modica Market has been a beloved part of the community since it first opened in 1989. Run by the Modica family, this market is known for its warm atmosphere and gourmet selection. In March 2025, the family secured a new 10-year lease, ensuring that this local treasure will continue to serve the Seaside area for years to come.
Specialty Offerings
Modica Market may not focus solely on organic products, but it does provide seasonal organic options, like pre-ordered organic turkeys for the holidays. At the meat counter, you’ll find hand-cut steaks, while the Gourmet-to-Go section serves up fresh, homemade Southern classics, including seasonal hot soups. The bakery is a standout, offering signature cakes in chocolate, caramel, and carrot, alongside fresh-baked cookies and doughnuts. Beyond these, the market boasts an impressive variety of imported cheeses, Italian grocery staples, specialty pastas, and an extensive wine and craft beer selection. Its central location makes it a convenient stop for both locals and visitors.
Convenience of Location Along 30A
Situated in the heart of Seaside's vibrant downtown, Modica Market is just a short walk from the beach, shops, and galleries. Open daily from 7:00 AM to 6:00 PM, it’s perfect for grabbing an early breakfast or picking up dinner essentials. Co-owner Charles Modica Jr. highlights the market’s unique role in the community:
"Markets like this are kind of unique not only for food and drink but for socializing, for family gatherings, for children having their first jobs".
Support for Local and Sustainable Sourcing
Modica Market takes pride in supporting local and sustainable sourcing. It features locally made condiments, regional craft beers, and Southern favorites that reflect the area’s culinary traditions. While not entirely organic, its seasonal offerings align with the fresh, sustainable focus of the 30A region. Beyond groceries, the market serves as a community hub where customers are greeted by name, and many local teens find their first jobs. Reflecting on the early days, Charles Modica Jr. shares:
"In the very beginning, when there weren't a lot of businesses here, it was one of those situations where it was an easy walk for the kids to get to our store. It was an independence for them, and the parents knew they were secure with us being here watching over them".
With a pet-friendly outdoor seating area, Modica Market remains a favorite gathering spot for families, locals, and visitors alike.
3. Coastal Rancher
Nestled in Santa Rosa Beach, Coastal Rancher is a family-run farmstand offering a fresh take on grocery shopping along the 30A corridor. Designed with vacationers in mind - especially those staying in upscale rentals - the market provides top-tier ingredients that pair seamlessly with luxury kitchen setups like Wolf ranges and Sub-Zero refrigerators. This thoughtful combination of gourmet groceries and lifestyle goods sets Coastal Rancher apart in the area.
Specialty Offerings
Coastal Rancher's selection is a haven for food enthusiasts. They offer premium proteins, including Wagyu beef known for its rich marbling and balanced fatty acids, heritage pork, and grass-fed beef of exceptional quality. The dairy section is equally impressive, featuring organic raw milk (100% grass-fed and animal welfare approved), fresh creamery butter, and pasture-raised, non-GMO eggs.
The market also caters to pantry needs with artisan items like small-batch sea salts, infused honeys, locally crafted spice rubs, and fresh salsas. Beyond food, Coastal Rancher stocks a curated selection of lifestyle goods, including candles, vintage tees, embroidered crewnecks, and distinctive jewelry pieces.
Convenience of Location Along 30A
Convenience is another hallmark of Coastal Rancher. Located in Santa Rosa Beach, it serves as a central stop for both locals and vacationers traveling along 30A. To make shopping even easier, the market sends out weekly text updates on inventory and new deliveries. The friendly and knowledgeable staff are always ready to help, offering personalized advice on everything from wine and protein pairings to crafting the perfect charcuterie board.
Support for Local and Sustainable Sourcing
Coastal Rancher takes pride in supporting ethical and local sourcing practices. The owners personally visit farms and suppliers across the Southeast to ensure transparency and high standards. Their philosophy is rooted in connecting customers to the regional agricultural community and promoting sustainable eating habits. As they put it:
"At Coastal Rancher we believe in eating within proximity and advocating for our local farmers and ranchers by educating our guests who come into our store about the primal way of eating."
This hands-on approach not only strengthens ties to the Southeast's agricultural roots but also aligns with 30A's broader focus on wellness and sustainability. Their commitment is summed up in the statement, "the heartbeat of our country is directly fueled by what we consume."
4. Publix at WaterColor Crossings
Publix at WaterColor Crossings is a go-to supermarket conveniently located at 110 WaterColor Way in Santa Rosa Beach (Store #153). Perfect for visitors staying in WaterColor, Seaside, or Grayton Beach, this store offers everything you'd expect from a full-service Publix, with a special focus on the GreenWise brand. That means you'll find certified organic produce, meats, and essential groceries - ideal for those who prioritize fresh, high-quality options. It’s a great match for the 30A area's commitment to fresh and organic living.
Specialty Offerings
This isn’t just your average grocery store. Publix at WaterColor Crossings takes things up a notch with its prepared foods and custom services. Whether you're craving a famous Pub Sub, Boar's Head deli favorites, or a party platter, they’ve got you covered. They even offer made-to-order sushi and ramen for something a little different. The bakery creates custom-decorated cakes for special occasions, while the seafood department provides complimentary steaming for fresh shrimp and other seafood. Pair a rotisserie chicken with one of their pre-packaged salads, or grab some freshly baked bread to go with your steamed shrimp - easy and delicious options for any meal.
Convenience of Location Along 30A
Located just off Highway 395, this Publix is open daily from 7:00 AM to 10:00 PM and offers a variety of convenient shopping options, including in-store pickup, curbside pickup, and Instacart delivery. However, as the smallest Publix in the area, it can get crowded during peak tourist seasons. Joey from SoWal Rentals notes:
"If visiting during peak season – Watercolor Crossings is the smallest store and becomes the busiest with very long lines. We recommend shopping at one of the other locations and/or ordering your groceries ahead of time."
To avoid the crowds, consider pre-ordering through the Publix app and shopping early in the morning. With its combination of trusted Publix standards and a focus on organic and local favorites, Publix at WaterColor Crossings fits right into the 30A lifestyle.
5. Seaside Farmers Market
The Seaside Farmers Market offers a perfect blend of fresh, local produce and a vibrant community atmosphere. Nestled at 2235 E County Hwy 30A in the Seaside Amphitheater at Central Square, the market operates year-round every Saturday from 9:00 AM to 1:00 PM, with extra Tuesday hours during the summer months. With live music and a friendly vibe, it’s more than just a market - it’s a gathering spot for locals and visitors alike. Like other markets along 30A, it captures the essence of the area by combining fresh flavors with a strong sense of community.
Certified Organic Produce Availability
If you're looking for organic options, this market won't disappoint. It features a rotating selection of organic fruits, vegetables, and meats, including USDA Certified Organic eggs, duck, and chicken. Depending on the season, you might also find unique items like goat cheese, raw milk, grass-fed beef, and heirloom seeds, making every visit a little different.
Specialty Offerings
The Seaside Farmers Market goes beyond produce with its diverse range of prepared foods and handcrafted goods. Shoppers can indulge in Mediterranean dishes, organic preserves, salsas, pies, and health-focused snacks like gluten-free granola and kale chips. Non-food items are just as appealing, with options such as artisan soaps, native plants, handmade jewelry, and fresh flowers. Thanks to the market’s "sample freely" policy, you can taste items like jams or cheeses before committing to a purchase.
Convenience of Location Along 30A
Situated along the scenic Highway 30A and close to Airstream Row, the market is within easy walking distance of Seaside’s shops and restaurants. However, parking can be a bit of a challenge. The main square is closed to vehicles, and nearby parking spots are limited and often come with a fee. Valet services are available during peak times for about $15. To avoid the hassle, plan to arrive early - around 9:00 AM - or consider using the nearby 30A bike path for easier access.
Support for Local and Sustainable Sourcing
The Seaside Farmers Market proudly supports local growers and eco-conscious practices, aligning with 30A’s broader focus on sustainability. As a member of Slow Food USA, the market emphasizes seasonal and sustainable farming methods. Its mission is summed up in this statement:
"Through the Seaside Farmers Market our community can learn about seasonality and sustainable farming practices by directly getting to know the people who grow their food."
To enhance your experience, bring reusable bags and some cash for smaller purchases, though most vendors also accept cards. Cooking demonstrations and seed exchanges add an educational element, making the market a place to shop, learn, and connect with the community.
Conclusion
The five organic grocery stores along the 30A coastline each bring something special to the table. For the Health of It stands out with its 100% certified organic produce and wellness services, backed by years of local expertise. Modica Market, a family-run favorite since 1988, offers Italian groceries, hand-cut steaks, and imported cheeses. Coastal Rancher takes the farm-to-table concept to heart, providing ranch-raised beef and fresh produce straight from its family farm in north Walton County. Publix at WaterColor Crossings combines the convenience of a full-service supermarket with a variety of organic essentials. Meanwhile, the Seaside Farmers Market serves as a vibrant community hub, connecting shoppers with local growers and offering artisan breads, seed exchanges, and eco-conscious products year-round.
Together, these markets not only provide access to high-quality organic goods but also reflect 30A's dedication to healthy living and supporting local sustainability efforts.
"To help our community of Blue Mountain Beach and nearby areas live a healthy & vibrant lifestyle by providing organic groceries, produce, supplements, juices, smoothies, and local products to encourage healthy habits... we aim to nourish our neighbors, support local growers, and grow a brighter, more sustainable future - together." - For the Health of It Mission Statement
Whether you're stocking up for a vacation rental or prioritizing your everyday health, these markets offer everything from fresh seafood to locally made specialties. By shopping here, you’re not only enhancing your diet but also supporting local growers and strengthening the community’s economy.
FAQs
Which store has the best organic produce selection on 30A?
For The Health Of It, located in Blue Mountain Beach, is a go-to spot for the freshest organic produce along 30A. They specialize in certified organic fruits and vegetables, natural food products, and a broad selection of organic choices to suit various preferences.
Where can I find local meats, eggs, and dairy on 30A?
If you're looking for local meats, eggs, and dairy along 30A, For The Health Of It in Blue Mountain Beach is a must-visit. They offer a selection of organic options that cater to health-conscious shoppers. Another excellent spot is Modica Market in Seaside, celebrated for its homemade Southern specialties and locally sourced goods.
What’s the easiest organic grocery stop if I need delivery or curbside pickup?
For the Health of It makes shopping for organic groceries a breeze with delivery or curbside pickup options. Their services include online ordering, a juice bar, and a variety of natural foods, ensuring you can stock up on healthy essentials with zero stress.
